Megan Collinson

Fashion Promotion, BA (Hons)

LinkedIn

About me

Throughout my studies I have gained knowledge on branding, PR, social media, visual merchandising and many other different sectors. As part of my degree I partook in a sandwich year, which saw me Intern at Kacoo Fashion (GLAMOROUS) for 12 months as their Marketing Intern. It was here and through my University experience that I have gained confidence and stretched my creativity even further.

This is my final campaign, it's based around the reintroduction of travelling and holidays post pandemic. I created a hypothetical brand partnership between Airbnb and Instax, launching a new travel inspired camera range. This saw limited edition designed cameras and accessories sold along with the opportunity for consumers to book on to a branded experience through Airbnb in five top locations in Europe, allowing them access to the range.

Introduction

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Product

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Customisable Patches

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Press Release

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In Accommodation Branding

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In Accommodation Branding

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Social Media

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Countdown to Launch

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Pop Up Stall

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Guest Pack

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Keywords: Social Media, Promotion, Branding, Packaging, Experience, Graduate, Confident, Friendly, Professional