Olivia Billows

Fashion Promotion, BA (Hons)

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About me

My name is Olivia Ellen Billows and I was a student on the fashion promotion course. Though I studied at Preston, I was born in the Lake District, England. During my spare time, one of my favourite things to do is travel. Some places I visited include Shanghai, New York, and Florence. I often find this has influenced me and helped give me ideas.

I also enjoy doing photography and watercolour painting during my spare time, but I also try to help out at local art events which have included the likes of the Comic Art Festival in Kendal, Cumbria.

My project concept was to create a new store and brand extension by The Body Shop called Bubbles by The Body Shop. The store would instead be aimed at pre-teens, to try and fill the market gap of ethical, clean beauty that is still bright, colourful and fun. The idea was to educate on using safe products, taking care of skin as well as looking out for the environment while still offering a safe space and memorable experience.

Trend Research

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Product & Promotion

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The Space

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The Membership

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Outdoor Promotion

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The Packaging

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Web Design

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The App

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Social Media

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The Primary Customer

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Keywords: fashion, fashion promotion, ethical