About
Hey I’m grace, I’ve loved the whole 4 years studying at Preston, even with placement year being challenging but overall an amazing experience. Final Year has been amazing, and has taught me so many skills that I will carry with me, and to have made life long friendships along the way. I can’t wait to see where my design journey takes me and where I’ll be next but I’m excited.
Project overview
Tuborg Disconnect To Connect
Gen Z receive constant daily notifications and social media updates which creates pressure to always stay online, leaving individuals feeling stressed, anxious and the need to constantly check their phones to stay included. This ongoing digital connection can make it difficult to become detached from their offline life and real world connections. Which is why Tuborg introduces ‘Disconnect To Connect’ an initiative and experience that gives Gen Z the opportunity to step away from their phones and online pressures and to reconnect with real world experiences.
